The Atelier
Guides, care tips and the history of Seiko calibres — to get to know your timepiece.
Recent articles
Seiko: the unique art of watchmaking synergy
Mechanical, quartz, Kinetic, Spring Drive: how Seiko became the only manufacture to master and combine four watchmaking technologies.
1881–2026: celebrating 145 years of Kintaro Hattori’s vision
From a small Kyōbashi workshop in 1881 to a global manufacture: 145 years of Kintaro Hattori's vision and…
From Antarctica to Space: Seiko’s watches built for extremes
From the 62MAS at the South Pole to space, the story of the Seiko watches that proved Japanese…
Our watchmaking guides, once a month
Plus 10% off your first order.
Seiko on Screen: the cult watches that marked cinema history
From Apocalypse Now to Aliens and Ghostbusters: the Seiko watches that made it onto the screen and became…
The Panda Dial in Watchmaking: meaning and cult models
The history and meaning of the Panda dial in watchmaking, its variations (Reverse, Vertical) and the cult models…